MUSEUMS & GALLERIES

Of course, showing a different work of art every month is a sure thing. Also consider photos and brief bios of artists, whether living or deceased. Include a website link and QR code that make online donation easy or provide access to more information about a particular item. Note dates of showings, receptions and other important events.

Great Ideas For...

Tips for all organizations:

Whenever possible, show faces since they attract attention and interest.
For variety or as a consistent technique, use close-ups that convey detail and represent a larger picture.
Include helpful information specific to the industry you are in. For instance, a manufacturer of electrical products may include different conversion formulas or sections of code each month. Metric conversions may help in some industries. Important events, show dates and locations are helpful.
Include QR codes and written website links.
Run monthly contests or an annual contest that requires participation each month.
Offer discounts each month that can be tracked specifically to the mouse pad page via a specific website link or QR code.